Google has launched a new platform known as Google Play. Dubbed to be the next digital entertainment destination where users will find, enjoy and share their favorite music, movies, books and apps on the web and on their Android phone or tablet. Starting today, Android Market, Google Music and the Google eBook store will become part of Google Play.
Android Market has expanded much since its launch. It has grown from being just an app store to a big hub where users can purchase books, music and even rent movies. Google has recognized the shift and hassle users are facing with the Market. Thus Google Play came into existence to coupé up with all the new challenges. It is also a strategy shift from just being bounded to the boundaries of Android to the openness of the cloud. Google Play is entirely cloud-based and thus users will now be able to get access to all their music, movies, books and apps without worrying about losing them or moving them again.
With the new Google Play platform users can:
- Store up to 20,000 songs for free and buy millions of new tracks
- Download more than 450,000 Android apps and games
- Browse the world’s largest choice of eBooks
- Rent thousands of movies, including new releases and HD titles.
Google will upgrade Your Videos, Books and Music Apps (in countries where they are available) to Google Play Movies, Google Play Books and Google Play Music apps. Users of Android 2.2 (and above) should notice the software update within the next few days. The Android Market app will be upgraded to the Google Play Store app.
So, if you don’t find the Android Market app in your drawer anymore don’t worry as you will see the new Google Play Store app icon taking its place. Although, initial users will not notice much changes other than just the names. And who knows, Google may soon put a new “Google Play” or “Play” tab within the top toolbar of Google’s website.
Android users will also rejoice as the company has announced a promotional “Seven Day to Play” promotion sale. Through this promotion, the company will tease would-be shoppers with discounted apps, books, movies and music throughout the week.